Minuteman Press, Stockport
BounceBack Stockport

  90 Lower Hillgate, SK1 3AL

sales@minutemanpress.uk.com 

  0161 480 0585 

Design business cards

Overprinted pens

Email us for small quantities.

Free online design.

Printed mugs

Cups & Mugs

Personalised with company or charity details.

Free online design.

Bespoke over printed clothing

Clothing

Colour transfers, Screen printing, Embroidering.

Work wear.

Carrier bags

Printed bags

Many types of bag available

Minimum quantities.

Promotional note pads

Over printed notebooks

Check with us for small orders

Note pads are also available.

Thumb drives

USB sticks

Large range of types

Minimum quantities.

Top fun promotional products fact? According to the Federal Election Commission, campaign filings showed that President Trump had spent $2.4 million on T-shirts, mugs, banners and stickers. Apart from this, he also spent another $728,000 on logo-ed hats during the month after he was elected. There is no arguing (probably not true :-( ) that it worked for Donald so it's encouragement for the massive promotional products industry. The Americans reported a 5% increase in promotional products sales in 2016, a consistent year on year trend. At Minuteman Press Stockport we printed pens, giveaway pads and calendars.
At the moment we are working on 'T' shirts for the local top Vegan restaurant ('The Allotment').
Pen printing is the biggest market. Pen printing technology is improving, wrap around printing and locating print in different places on the pen. Traditionally print has used one colour Pantone inks, this has the technical problem of not allowing overprinting of intensely coloured pen barrels without effecting the colour. More and more manufacturers are using full colour print, this has the advantages of reducing the cost of setup and faster turnround.
Calendars have the advantage of folding flat and a pyramid type calendar will be light and avoid high postage costs, easily fitting in an envelope. Aluminium Curtain Track based in Gorton have used them as part of their marketing mix.
Mondiale, up the road, have used coasters to promote their big trade awards evening.

Minuteman Press, Stockport, Blog

Promotional Products


The biggest market of them all?
The Minuteman Press Franchise is always on the lookout for new business opportunities. Xpress Ads was proposed a couple of years ago, a glossy A3 print with adverts, these were then mailed out to the local area. It was well thought out. Another time, promotional products were featured and these seem to make up a sizeable chunk of some of the Franchisees turnover. For myself, as a supplier of promotional products: they come into the category of commodity products that can be easily sold, like bags of sugar in a supermarket and the main objective is a race to the bottom in prices. Minuteman Press Stockport focuses on giving value and service; enter our shop and we will suggest promotional products as an add on to your offering. As printers and designers we are in familiar territory regarding the sales of our services, using giveaway pads, flyers, pens, calendars, wine, biscuits, chocolates and fridge magnets. I remember the anecdote of a computer service engineer that left Mars bars with his customers. This was very popular with his clientele apparently. It certainly would be popular with me. I am somewhat bemused about local businesses’ in Stockport that are quiet, that is not very busy but don’t’ seem to do much about it. Nowadays there are tremendous marketing opportunities available to a local business without even leaving your premises, usually digital technology. Facebook ads, email marketing and even traditional telephone sales. My experience with the latter is not the best and is best left to the likes of Liz Couchman of Merlin Marketing who claims to actually enjoy it. Meanwhile, as a business, we receive lots of promotional products, through the post usually. Chocolate with the company’s name on (always popular). Gadgets made from card and elastic bands (usually forwarded to me for assembly). Pens with the company’s name on. Fridge magnets occasionally; calendars too. The stats indicate that over written pens are the biggest seller. Our preferred supplier is BiC, their main advantage is quality and service. The pens (they do other products too, usually under a different brand name) are top quality products and if you have ever been in the embarrassing situation where the pens don’t work, BiC don’t suffer from this, they look good, perform beautifully and come in endless variations and price brackets. They even have a snazzy web site for designing and ordering them. On the down side they are more expensive that some competing products and many customers don’t seem to want quality but cheap pens. This makes it a difficult market to work in because everyone is fighting for the same market by offering lower prices. The stats seem to indicate that pens are an almost certain success strategy and a person given a pen is, on average, going to do business with you down the line. Brits tend to be sceptical about stuff like this and maybe you think the pen is just a coincidence, they would have done business anyway, based on the fact you were having that personal interaction. Anyway it’s nice to give things away and helps the sales process, at least it is an opening to allow you to talk to the potential client; for us we can say that we sell them and ‘would like to get a quote?’. Oh! Yes! Another thing is that BiC does its pens in Europe. Other pens are sourced from you know where. Using China has one big advantage of low price, but the major downside is getting quality right, pens no longer being available and the time from ordering to arrival. Whilst pens are the biggest sellers, as printers we use notepads. And desktop pads. We used to do more of the latter than we do at the moment; perhaps I could look to reintroducing them. Traditional desk pads were printed using one colour lithographic presses. These have been superseded by expensive full colour presses and the cost of pads for small printers such as Minuteman Press, Stockport, has become uneconomical. But, as always, the technology is changing and it might be economical to use our digital printer. Previously print was metered on a simple one flat charge per print, now we are metered on the amount of print on a sheet. Desk pads don’t use much coverage, so maybe… Promotional products, as I said are big business. I guess a business card is one type of promotional product, also greeting cards. Otherwise there are endless catalogues distributed presenting new and different varieties of product. Often they are themed. Promotional products for golfers, promotional products for executives, promotional products for nerds, promotional products for schools. And so on. A common promotional product is the USB memory stick. I’m not sure why. Perhaps because they are useful, high value and the company giving them can not only over print the product but add digital messages inside. From my end the main challenge with them is their price keeps changing. Because they obviously use memory chips, the market cost is very volatile and needs regularly (like monthly) updating. We also deal in mugs and they are relatively mature products, like pens. Normally we print lots at a time, that’s our market, selling 250 of the same product to a medium sized enterprise who then uses to say thanks to its best customers. Some customers want a one off and we do those too, but that is different print technology. Most of our mugs are over printed with one or two colours of ink. Full colour variations are available, but again that is different print technology. The same applies to pens, most are over printed with one colour but they are available in two colour over prints and full colour ones, even wrap around prints. One colour prints use screens, creating screen printed mugs. The higher the number of screens the higher the cost. This is on top of the cost of the mug. Watch this with promotional product pricings. The unit cost goes down, the more you buy. So you could have one but the cost would be similar to buying 10. The first cost is the design charge, laying out the design on the computer. Next creating a screen. Next setting up the machine, Next printing. The mug cost, The transport costs. Often these costs aren’t mentioned in the headline pricings.